Top 10 Best Vegan Skincare Brands in 2025 (Cruelty-Free, Clean & Glowing Skin Approved)

Is your skincare shelf ready for a glow-up that’s kind to your skin and the planet? If you’re over harsh ingredients, hidden animal byproducts, and complicated routines, it’s time to meet the best vegan skincare brands of 2025. These brands are plant-based, cruelty-free, and totally in tune with what your skin needs—especially if you deal with dryness, sensitivity, acne, or just want clean, effective products that actually feel good to use.

You’ve probably seen some of these names popping up on TikTok, at Target, or in your favorite clean beauty stores. From budget-friendly cult faves like Good Molecules to minimalist powerhouses like The Ordinary, these brands are winning hearts (and glowing faces) across the skincare world.

So if you’ve ever stood in front of a shelf wondering, “Is this actually vegan?” or “Will this make my skin freak out?”—this list is for you.

Our Top Picks for 2025

Here’s a quick look at the best vegan skincare brands of 2025, broken down by what they do best. Whether you’re shopping for your sensitive skin, your budget, or a full glow-up, there’s a match here for you:

• Versed – Best all-around: clean, effective, and affordable
• The Ordinary – Best for targeted treatments and minimalist skincare
• Good Molecules – Best budget-friendly brand for sensitive skin
• OSEA Malibu – Best for hydration and eco-friendly packaging
• Youth to the People – Best superfood-based skincare with sustainability focus
• Acure – Best drugstore option with fragrance-free formulas
• BYBI Beauty – Best carbon-neutral skincare with a clean aesthetic
• Pacifica Beauty – Best playful, plant-powered skincare with wide availability
• True Botanicals – Best luxury vegan skincare that’s non-toxic and results-driven
• Herbivore Botanicals – Best spa-like skincare experience with natural actives

What Makes a Skincare Brand Vegan & Cruelty-Free?

Let’s clear this up in two quick steps:

• A vegan skincare brand doesn’t use any animal-derived ingredients. That means no beeswax, lanolin, collagen, or sneaky things like carmine or silk proteins.
• Cruelty-free means the brand never tests on animals—not the ingredients, not the formulas, and not in other countries where animal testing is still required.

Just because a product says “natural” doesn’t mean it’s vegan, and cruelty-free doesn’t automatically mean it’s vegan either. That’s why it matters to choose brands that explicitly commit to both.

Why These Vegan Skincare Brands Deserve a Spot on Your Shelf

Versed – Best all-around: clean, effective, and affordable

Versed is one of the most versatile and user-friendly vegan skincare brands out there. Whether you’re building a full routine or just want a trustworthy daily cleanser, Versed keeps things affordable, gentle, and clean. Every product is cruelty-free, free from parabens and synthetic fragrances, and made with skin-safe botanicals like green tea, willow bark, and hyaluronic acid.

It’s especially great for anyone who wants a solid skincare base—something that works, doesn’t cause drama, and fits easily into a morning or night routine. From brightening serums to oil cleansers, Versed delivers dependable performance without the luxury price tag, making it a go-to for both new and seasoned clean beauty lovers.

→ Shop Versed skincare on Amazon

The Ordinary – Best for targeted treatments and minimalist skincare

No brand has disrupted the skincare industry quite like The Ordinary. If you want precision, performance, and a minimalist vegan skincare routine, this brand is your dream come true. Each product focuses on a key active ingredient—like niacinamide, retinol, or peptides—so you can mix and match exactly what your skin needs (and skip what it doesn’t).

The formulas are fragrance free, vegan, and shockingly affordable. It’s a favorite among people with acne, rosacea, melasma, and texture issues who want simple, potent solutions. Plus, with their science-forward transparency, The Ordinary has become a staple in plant based skincare brands trusted by skincare experts and beginners alike.

→ Browse The Ordinary’s bestsellers here

Good Molecules – Best budget-friendly brand for sensitive skin

If you’ve got sensitive skin and a tight budget, Good Molecules has your back. This brand focuses on gentle actives that strengthen the skin barrier, soothe inflammation, and deliver visible results—without triggering breakouts or reactions.

Standouts include their fragrance free niacinamide toner, hyaluronic acid serum, and discoloration treatment. These are products you can build a full routine with for less than the price of one luxury item. It’s an ideal line for anyone seeking affordable vegan skincare that doesn’t skimp on ingredients or ethics.

→ Check out Good Molecules on Amazon

OSEA Malibu – Best for hydration and eco-friendly packaging

OSEA brings vegan skincare for dry skin to a whole new level. Rooted in marine bioactives like seaweed, algae, and deep-sea minerals, their formulas are designed to replenish and repair moisture-starved skin. Everything feels luxurious—from the silky textures to the gorgeous glass packaging.

Even better, OSEA walks the talk when it comes to sustainability. They’re one of the most committed eco friendly skincare brands, using responsibly harvested ingredients, non-toxic preservatives, and zero plastic in most packaging. It’s hydration with a conscience—and a little luxury, too.

→ Explore OSEA Malibu’s collection

Youth to the People – Best superfood-based skincare with sustainability focus

If your skin craves nutrients like your body does, Youth to the People delivers. They blend antioxidant-packed ingredients like kale, spinach, and green tea into clean, high-performing formulas that nourish, balance, and brighten the skin.

Perfect for all skin types—especially combination or dull skin—the brand is a leader among sustainable skincare brands. All products are made in California, packaged in glass, and shipped carbon-neutral. It’s an excellent choice if you’re looking for plant based skincare brands that are equal parts ethical and effective.

→ Shop Youth to the People here

Acure – Best drugstore option with fragrance-free formulas

Acure is one of the most accessible and budget friendly vegan skincare brands you’ll find at the drugstore. Whether you’re shopping at Target, Amazon, or Whole Foods, their bright packaging and clean ingredient lists make them a standout.

What makes Acure shine is their range: brightening, hydrating, anti-aging, and acne-targeted options—all cruelty free, paraben free, and mostly fragrance free. They’re especially great for teens, busy moms, and anyone who wants clean beauty without a side of sticker shock.

→ Find Acure favorites online

BYBI Beauty – Best carbon-neutral skincare with a clean aesthetic

BYBI Beauty isn’t just skin-deep. Behind their sleek packaging and dreamy formulas is a serious commitment to sustainability. They’re proudly carbon neutral, using sugarcane-derived bioplastics, recyclable glass, and a full-circle refill system.

But don’t think it’s just about the packaging—BYBI’s products are packed with high-performance natural actives. Their bakuchiol booster, clarifying night cream, and barrier repair oil are favorites among those with acne-prone, sensitive, or mature skin. It’s one of the most well-rounded toxin free skincare brands available today.

→ Shop BYBI Beauty’s skincare line

Pacifica Beauty – Best playful, plant-powered skincare with wide availability

Pacifica makes clean beauty fun. With their colorful packaging and feel-good formulations, this brand is ideal for those who want effective cruelty free skincare that doesn’t take itself too seriously. Think coconut-infused face washes, dreamy rosewater mists, and calming oat milk moisturizers.

Beyond the aesthetics, their products are thoughtfully formulated with sensitive skin in mind. Many are fragrance free, dermatologist-tested, and widely available both online and in stores. Pacifica is a strong contender if you want vegan skincare for sensitive skin that’s equal parts playful and practical.

→ Browse Pacifica Beauty’s products

True Botanicals – Best luxury vegan skincare that’s non-toxic and results-driven

If you’re craving spa-like skincare with clinically proven results, True Botanicals is where high-end meets holistic. They use nutrient-dense botanicals and non toxic skincare ingredients—like green tea seed oil, chebula, and plant-derived peptides—to visibly improve texture, tone, and fine lines.

Every formula is certified MADE SAFE, which means it’s screened for over 6,500 toxic chemicals. Perfect for dry, mature, or stressed skin, this brand is beloved for its rich oils, silky serums, and calming rituals. It’s skincare that feels indulgent, but stays firmly rooted in ethical beauty values.

→ Explore True Botanicals’ luxury skincare

Herbivore Botanicals – Best spa-like skincare experience with natural actives

Herbivore is the self-care brand that turns skincare into a ritual. Every product is filled with dreamy, plant-based actives like blue tansy, rose quartz, and squalane, packaged in beautiful glass jars that look as good as they feel.

Their line is perfect for anyone who wants to pamper their skin with natural, plant-based formulas that feel luxurious but stay grounded in simplicity. If you love a dewy finish, subtle clean scents, and calming ingredients that nourish both skin and spirit, Herbivore absolutely deserves a place in your routine.

→ Discover Herbivore’s glow-giving favorites

Final Thoughts: Glow Clean, Glow Confident

No matter your skin type or budget, there’s a vegan skincare brand that fits your vibe—and your values. Whether you’re rebuilding your routine from scratch or just swapping out one or two products for something cleaner, these brands make it easy to choose formulas that are effective, ethical, and actually enjoyable to use.

From budget-friendly favorites like Good Molecules to superfood-powered staples like Youth to the People, every pick on this list brings something special to the table. You don’t have to sacrifice results for clean ingredients—or your beliefs for good skin.

Not sure where to start? Check out the roundup below and find your perfect match.

Shop the Top 10 Vegan Skincare Brands of 2025